The forum aims at making Makkah not only the religious compass of the Islamic world, but also the global capital of sustainable and ethical entrepreneurial economic activity. MBSC was represented by Dr. Tarek El Masri who moderated a panel discussion on the role of universities as an integrated ecosystem to support entrepreneurs.

During the discussion, the panel emphasized the importance of experiential education, spearheaded by MBSC, startup incubators and accelerators, and context relevant and applicable research, as crucial educational institutions’ outputs in support of the entrepreneurial activities in KSA and the Islamic world.

In the end, the panel stressed the fact that entrepreneurial innovativeness is best nurtured through an ecosystem approach, where policy, education, and individual agency interact, and each shared inspirational success stories from their respective institutions.

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As a knowledge partner, MBSC came ready to roll! Our team led workshops and hands-on sessions, helping participants take their first steps into the business world. From tackling startup challenges to offering practical tips on scaling, we shared our best insights and connected with a new wave of ambitious minds. It wasn’t just about business talk—it was about sparking passion, answering real questions, and cheering on the Kingdom’s future leaders.

Why is Biban such a big deal? It’s a unique platform that’s shaping Saudi’s entrepreneurial landscape, offering everything from workshops to mentoring sessions. The theme “A Global Destination for Opportunities” isn’t just a slogan—it’s the event’s heartbeat. Biban24 brought in people from all over the world to swap stories, share advice, and connect with the folks behind Saudi Arabia’s booming small business scene. With its strong lineup of training, e-commerce insights, and franchise opportunities, Biban24 is a real game-changer.
 
Powering Up Saudi’s Future

MBSC’s involvement in Biban reflects our vision of a vibrant, innovative Saudi Arabia aligned with Vision 2030. By empowering entrepreneurs and fostering a supportive environment, we’re helping create a community where big ideas and strong connections fuel success. Our presence at Biban24 wasn’t just about sharing knowledge; it was about making a lasting impact.

If you missed Biban this year, don’t worry— we’re also participating in several upcoming events that you can view on either our events page or visit our Instagram for updates, also, you can view the 2023/2024 GEM report for more insights. MBSC is ready to inspire, empower, and cheer on Saudi’s next generation of business leaders. Until then, here’s to all the dreamers, doers, and disruptors making their mark in the Kingdom!

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The Prince Mohammed Bin Salman College (MBSC) hosted the International Entrepreneurship Research Conference (IERC) 2025 from January 20–23 at its King Abdullah Economic City campus, bringing together over 150 international researchers, entrepreneurs, and policymakers from across the globe.

Across keynote speeches, research presentations, and lively panels, topics like family business, digital innovation, women entrepreneurship, and sustainability took center stage. Highlights included inspiring keynotes from HRH Fahad Bin Mansour and Professor Shaker Zahra, as well as vibrant discussions on the future of entrepreneurship and empowering women in business.

With over 100 research papers presented and countless connections made, IERC 2025 wasn’t just about sharing knowledge — it was about sparking new ideas and lasting collaborations.

The three-day conference wrapped up with a memorable gala dinner at the Royal Green Golf & Country Club, complete with traditional Saudi music that perfectly captured the spirit of hospitality and celebration.

IERC 2025 set a new benchmark, reinforcing MBSC’s role as a growing global hub for entrepreneurship research and innovation.

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