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MiM Students with NEOM

9 February 2022

On February 9, 2022 the founding cohort of the Master in Management program at MBSC presented their final projects to a panel of judges including MBSC faculty and representatives from NEOM’S Food Sector, Mr. Thomas Hayes, and Ms. Amjad Alquni.
Conducted at MBSC’s Riyadh Teaching facility at Monsha’at the presentations were the culmination of the Integrated Management Challenge course (IMC), a six-month hands-on project management course in which MBSC collaborated with NEOM’s Food Sector as our main innovation partner. During the IMC, students were able to directly apply the knowledge and skills developed from their courses in the MiM program with the objective of delivering innovative business, sustainability, strategic management, and marketing solutions to real challenges presented by our partners from NEOM. In accordance with the College’s aim “to develop a new generation of transformative leaders who think creatively and act boldly”, students were mentored by our world-class faculty and senior experts from NEOM, gaining first-hand experience working on strategic mega-projects that are critical to the fulfilment of Vision 2030.