Dr. Asmahan Sandokji is an Assistant Professor of Organizational Behavior at Prince Mohammed Bin Salman College of Business & Entrepreneurship (MBSC). Her scholarship examines women’s entrepreneurial empowerment and the relational foundations of entrepreneurial action, with particular attention to stakeholder engagement, resource mobilization, and the negotiations through which entrepreneurs gain access to the resources, legitimacy, and support required to build and sustain ventures. Her research centers on women entrepreneurs in Saudi Arabia and the wider MENA region, examining how family relationships, communication, legitimacy, and social ties shape entrepreneurial action.

At MBSC, Dr. Sandokji teaches and designs graduate and executive courses in Employee Engagement and Positive Work Cultures, Leadership in Organizations, Strategic Business Communication, and Business Writing Skills. Her teaching is known for connecting rigorous scholarship with emotionally intelligent, practical, and highly engaging classroom experiences.

Dr. Sandokji is the Founder and Principal Investigator of the Saudi Women Entrepreneurship Empowerment Lab, funded by the Babson Global Center for Entrepreneurial Leadership. The Lab brings together research, entrepreneurship development, and ecosystem engagement to advance women’s entrepreneurial empowerment in Saudi Arabia. Its flagship six-month program works with women entrepreneurs in the Western Province across entrepreneurial identity, venture foundations, marketing, finance, operations, leadership, and growth.

Before joining MBSC, Dr. Sandokji served as an Assistant Professor at Prince Mohammad Bin Fahd University, where she taught communication, leadership, teamwork, critical thinking, and professional development. She earned her Ph.D. from the University of Wisconsin–Madison School of Education, with doctoral training in curriculum and instruction, second language acquisition, and qualitative research. At UW–Madison, she taught undergraduate courses, supported graduate writers and doctoral researchers through the Writing Center, and received the TA Teaching Award for Early Excellence